Nokia X Now Available in India for Rs. 8,500

Nokia much talked about Android smartphone – Nokia X was launched today in India. This smartphone was announced at Mobile World Congress (MWC) 2014 along with the Nokia X+ and Nokia XL.

The Nokia follows the same design philosophy as the Nokia Asha and the Lumia devices. The Nokia X is 10.4mm thin and comes with durable monobody design.

It sports a 4 inch scratch-proof display and exchangeable back covers that come in a variety of statement colors. Under the hood, the device runs on the Nokia X Software Platform and is powered by a1Ghz dual core Qualcomm Snapdragon processor. It has 512 MB of RAM, 4GB of internal storage which can be expanded by 32GB through microSD card.

Nokia had announced a Single SIM and DUAL SIM versions at the MWC but in India, the company has launched the Dual SIM version. The Nokia X will be available in India starting today for a best buy price of Rs. 8,599.

The Nokia X features two screens: home, which features a fresh, tile-based design and Fastlane (that was introduced with the Nokia Asha devices). Nokia X also comes pre-loaded with a variety of very popular third-party apps and games such as BBM, Twitter, Facebook, Plants Vs. Zombies, etc. People can also download apps that are not available in the Nokia store through third party app stores.

“India is one of the fastest growing markets for smart phones in the world. With the launch of Nokia X, we are adding more ammunition to our smartphone portfolio. We believe Nokia X is a unique combination of Nokia quality and experiences, Microsoft services and Android apps. It will resonate with consumers and set a great precedent for the level of quality that can be achieved in the fast-growing, affordable smartphone segment.” Said Mr. P Balaji, Managing Director, Nokia India.

Out of the box, consumers can enjoy signature Nokia experiences including free HERE Maps, with true offline maps and integrated turn-by-turn navigation, and Nokia MixRadio for free music streaming and downloadable playlists. The Nokia X is also an affordable introduction to popular Microsoft services, including 7GB free cloud storage using OneDrive and additional 3GB if consumers enable camera back up.

We were expecting the Nokia X+ to be priced at roughly Rs. 8,500 and the Nokia X to be in the range of Rs. 7,500 to Rs. 8,000. However, there is considerable interest in this smartphone here in India and we expect it to do well even at the current price point. At the launch, Nokia also shared that the Nokia X+ and Nokia XL will be launching in India in the next 60 days.

Nokia X Full Specifications
4” capacitive touchscreen
1 GHz Qualcomm Snapdragon Dual Core Processor
512MB RAM
3MP camera
Dual SIM
Up to 32GB expandable memory
1500 mAH battery
Satellite GPS
Accelerometer
Available colors: Green, Red, Cyan, Yellow, Black and White